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Career Choices: 5 Reasons to Opt for Digital Marketing

October 25, 2018

Career Choices: 5 Reasons to Opt for Digital Marketing
One of the most important decisions that you will ever make in your life is about your career. After all, there is a plethora of industries to choose from, and each with its own set of pros and cons. So, in this blog, we discuss the top 5 reasons to make digital marketing your ultimate career choice.
1. High Demand
Experienced digital marketers are always in demand. You can find many opportunities in ad agencies that provide services to their clientele, or you can get a job in a reputed MNC that’s looking for marketing professionals for its core team. The notable point is that digital marketing has become the most effective form of marketing today which is why every business, big or small, has started focusing on it.

2. Good Salary
The entry-level salary package for a marketing executive ranges from 3.5 lakh to 4 lakh INR in India. However, with experience and market exposure, you can be promoted to the marketing manager position that can easily fetch you around 10 to 12 lakhs INR per annum.

3. Growth Opportunities
Digital marketing is a vast industry. It comprises social media, blogging, digital ads, email marketing, video marketing, influencer marketing, and more. So, you can learn a lot and specialize in one particular subject to take your career to the next level. 

For instance, digital marketers who have a knack for social media marketing can easily get some of the best-paying jobs in the industry.

4. Self-Employment
In the past few years, the culture of self-employment has evolved greatly. If you want to be a part of it as well, then you can launch a career in digital marketing. After spending a few years in the industry, you can quit your job to start a business of your own.

5. Fun Factor
Digital marketers use new software programs and technologies, and experiment with different strategies to get the desired results. So, the work is fun and you get to learn something new every day.

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