Digital Marketing Tools to Use in 2019
June 27, 2019
Digital marketing is incredibly effective when done right. However, you can’t achieve your goals unless you use at least a few enterprise-level tools. The following are some of the options that are recommended by professionals today:
Google analytics is one of the most popular digital marketing tools that can be used to learn about your website’s traffic i.e. where most of the visitors are coming from, the device they are using (mobile or computer), and which activities are more popular on your website i.e. videos, downloads, blog reading, etc.
Hootsuite is a social media manager that allows you to launch and monitor all your social media campaigns in one location. This way, you don’t have to visit each platform viz. Facebook, Twitter, Instagram, etc. and upload content manually.
With Hootsuite, you can also monitor the performance of your campaigns with detailed stats and reports as it can track the number of likes, shares, comments, etc. that each of your posts is getting. Plus, you can schedule your posts in advance.
Read Also: Top Social Media Management Tools to Use in 2019
Buzzsumo is a social listening tool that you can use to track the mentions of your brand online. You can use it to gather the general sentiment of others towards your brand on the Internet and use it to change your marketing efforts. You can also learn what others are saying about a specific product or service of yours by entering appropriate keywords in the tool.
So there you go, some of the tools that you can use today to take your digital marketing efforts to the next level. If you want to learn some advanced techniques as well, then you can consider taking a proper digital marketing course here.
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