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#CMCEvenings with Kashyap Swaroop
October 20, 2016
As a media school that aims at providing a fresh perspective to the existing dynamics of the industry, TSCMC organised a #CMCEvenings with Kashyap Swaroop, CEO at Lowfundwala. The discussion with Kashyap, a young entrepreneur, aimed at understanding youth centric advertising and how production houses mould their creative ideas to suit the youngsters perspective. Kashyap also explained fundas of ideation such as, “Creators should be consumers”, and shared the challenges he faced while establishing his advertising agency.