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#CMCExperiences

April 21, 2017

#CMCExperiences

Work, Play and Power! Komal Chainani’s stint at Balaji ALT media.

After getting done with my BCom and having picked up Diploma in Advertising & Public Relations, it turned out to be a refreshing break from numbers and theory. The course delivered a platter of interesting subjects with practical assignments and live projects. Experiencing how the media interface works first hand and interacting with a great set of industry professionals, pushed my hopes further to seek for a job within this industry. Given the upsurge of the digital platform, I tried my hand for grabbing the opportunities in this zone.

And there I was, reading my name on a welcome note from ALT Balaji, yes, Balaji! Hitting the bullseye with a brand which has such an esteemed name in the television industry was a great high in itself. Balaji as always aimed at acing the sector they step into. With their foray onto the digital platform with ALT Digital media, I cannot even begin to imagine the kind of challenging yet super fun work that I will be doing in the capacity of Content operations executive.

As flattering as it sounds, the work grills you in order to get the best out of you. And that is exactly what psyches me in a good way. Working on 60 percent original content, building towards the launch of their web series, understanding the trailer making and synopsis for the launch and working on metadata has can pretty much sum up my week here. ALT aims at creating enjoyable, engaging, edgy content for digital audiences and nothing makes me more happy to be part of such a league and work in the close ambit with head honchos like Sameer Nair, Nachiket Pantvaidya, Sunil Nair. A set of great teams within the office plus a fitting opportunity to take the content department to a whole new level has got me on my toes now. I am super excited for the journey that unfolds at ALT Balaji! I feel like a kid on a train to Hogwarts, woot woot!

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