Amazon launches Amazon fresh in Indian cities

Amazon India on Thursday introduced the launch of its on-line grocery store Amazon Fresh in four towns Kolkata, Ahmedabad, Pune and Chennai.

The improvement comes at a time when the demand for the e-groceries has ballooned in the use of an otherwise has historically been greater liable to conventional purchasing.

Analysts at consulting firm RedSeer said there has been an expected 1.5 to 1.6 times growth in households that subscribed to the online grocery in May as compared to January. The length (in phrases of GMV) of the e-grocery marketplace is predicted to jump manifold to $18.2 billion by using 2024 from $1.9 billion in 2019, they stated.

With this growth, the carrier that claims to provide an expansion of products across categories, including packaged ingredients and domestic care except perishables, available in 8 cities across the country.

In a statement, Amazon India said it has additionally multiplied its community of Fresh Centres taking the total count number to more than 25.