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Companies bet on big lifestyle products as people work remotely
August 26, 2020
Customers can expect fascinating arrangements with regards to greater way of life items, for example, TVs and fridges, as organizations cushion up for the celebration season that is set to begin the nation over in a couple of days starting with Onam in Kerala.
With individuals investing more energy inside their homes binge watching OTT platform and making less visits to markets, producers are wagering on enormous configuration TV sets and bigger fridges.
Raju Pullan, Senior VP, Consumer Electronics Business, Samsung India stated, “Since opening started, we have seen solid twofold digit development across urban areas. With evolving needs, shoppers are moving up to bigger screens just as shrewd TVs with PC mode to help internet learning for children and WFH. Many are purchasing fridges, over 300-liter ability to load up additional, and completely programmed clothes washers”.
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