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Instagram to be Top Platform for Influencer Marketing in 2019, Says Survey
January 10, 2019
According to a survey that was conducted by influencer marketing platform Buzzoka with over 500 brands and content creators, Instagram will be the hottest platform for influencer marketing in 2019.
69% of the respondents believe Instagram will be the top platform followed by LinkedIn and TikTok both of which received 8% of votes each.
The survey found that as many as 73% of brands are looking to spend more on influencer marketing. 69% of brands spend around 50,000 USD a year and 27% of brands spend a whopping 100,000 USD a year on influencer marketing.
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