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Moving walls acquires ad-tech platform named Ahoy’s
June 04, 2020
Singapore-headquartered advertising innovation organization, Moving Walls Group has reported that it has agreed to get Ahoy, an advertisement tech organization that has assembled a restrictive area-based advertising platform.
Ahoy’s mobile promoting abilities will turn out to be a piece of both Moving Walls’ OOH arranging stage and Location Media Xchange (LMX), a recently shaped organization that gives supply-side innovation to OOH media owners.
Ahoy has built a total automatic promoting tech stack with an emphasis on utilizing area signals and buy information to improve computerized campaigns. With this obtaining, Ahoy’s Demand Side Platform (DSP), Data Management Platform (DMP) for hyperlocal focusing on, and Control Panel for upgrading efforts continuously will be coordinated into LMX.
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