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Women sellers stepping up in social commerce

March 05, 2020

Women sellers stepping up in social commerce

Women sellers are stepping up in social commerce sites to attract customer from smaller town and cities. New platforms for online commerce in India have increased which is helping women to become entrepreneurs.

Women’s are leading the online retail. Around 68% of the women belong to the small towns in India.

According to a study, the increase in number of women entrepreneurs in social commerce is increasing due to social commerce platforms like Facebook, Instagram, Shopify, and Meesho.

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