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Axis Bank may use ChatGPT to talk to customers

June 23, 2023

Axis Bank may use ChatGPT to talk to customers
Axis Bank may look at using ChatGPT’s enterprise version for enhancing communication services with customers, said Sameer Shetty, president and head, digital business and transformation at the private sector lender.

“We may look forward to working on use cases to enhance communication with customers using ChatGPT’s enterprise version,” Shetty said in an interaction with Moneycontrol.
 
ChatGPT is a generative artificial intelligence (AI) model that interacts with users in a conversational way. It is based on a large language model (LLM), a tool that is trained with massive amounts of data and information to accurately predict conversational behaviour.
 
Global banks like JPMorgan and Deutsche Bank are planning to use ChatGPT-like chatbots and AI models.
 
Shetty said the banks can use ChatGPT for conversational and personalised services.
 
“We have some AI experiments in place which may show results in the next 12-15 months. Alongside these use cases, we may look at using ChatGPT’s enterprise version for chatbot service to provide customised information to our customers,” Shetty said.
 
Currently, Shetty said that the bank uses AI, machine learning (ML) and data analytics tools for internal calculation purposes, to give recommendations to its customers on their spends and banking services and for some other purposes.
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